About YJ Strategy
AI strategy built exclusively for law firms. Led by a founder who understands both sides of the equation.
Yuvraj Chauhan, Founder & CEO
Where Legal Thinking Meets AI Strategy
Law firms don't have an AI problem. They have a strategy problem. The technology is moving fast, vendors are circling, and most firms are stuck between doing nothing and buying something they don't need. YJ Strategy exists to cut through that noise.
Founded by Yuvraj Chauhan — a Newcastle University law graduate with an AI certification from BABL and the CFA Investment Foundations qualification — YJ Strategy sits at the intersection of legal practice, artificial intelligence, and commercial strategy. That combination matters, because effective AI strategy for law firms requires someone who understands how firms actually make money, manage risk, and serve clients.
Every engagement is direct. You work with Yuvraj from kickoff to final deliverable — no junior analysts, no layers of project management. Fixed scope. Transparent pricing. Strategy that gets implemented, not filed.
Qualifications & Experience
Law (LLB)
Newcastle University
Qualifying law degree with foundations in contract, commercial, and regulatory law.
AI Certification
BABL
Certified practitioner in applied artificial intelligence.
CFA Investment Foundations
CFA Institute
Financial analysis and investment decision-making frameworks.
Consulting
StatusNeo
Strategy consulting for digital transformation and technology adoption.